If you are a beauty blogger and have been very much involved in the beauty industry scene in Malaysia, you might have heard about the quite talked about lawsuit case where a local beauty/skincare brand; Tati Skincare filed a lawsuit against a Malaysian blogger for defamation and slander after suffering the lost of consumers trust as a result of a series of defamatory articles posted by a well known Malaysian blogger.

I have been following the case with interest since last year and I’m glad to report that I was informed last week of the update on the case where Tati Skincare finally won the case and called for a press conference following the triumph of Tati Skincare vs.Blogger case to clear the air and to reassure the consumers that their products are safe to use. Tati Skincare has been in the market for almost 4 years since its launch in 2015. Click HERE to see the video of the press conference.

To date, Tati Skincare products are also marketed abroad such in Singapore and Brunei Darussalam. Tati Skincare has produced a couple of product lines including cosmetics, whitening cream, lipstick, mascara and compact powder.

According to Tati Skincare company lawyer, En. Md Faiez Md Suhaimi, his client suffered a huge loss and decided to file a lawsuit after discovering that the blogger had been continuously producing defamatory articles on Tati Skincare products.

“The Tati Skincare has referred this to us from January 2017 after discovering a negative blog entry entry on lekatlekit.com on Tati Skincare products.This negative writing continues from January 2017 to April 2017 on the blogger’s blog and Facebook’s statuses. There are a lot of things that are not true and include defamatory elements in all the writings and comments that Tati Skincare decided to file defamation suit against the blogger in May 2017,” Mr. Md Faiez Md Suhaimi explains.

After a full trial, the High Court of Kota Bharu had made a decision on Nov 22, 2018, alleging there was indeed a defamatory writings made against the founders of Tati Skincare, Pn. Norhayati Hasyima Muhammad and Norasyikin Muhammad. The findings from these results are:

*The statement says that Tati Skincare products are ‘produk timbang kilo’.

*Founder of Tati Skincare, Pn. Norhayati Hasyima Muhammad (plaintiff) went to perform Umrah pilrimage in Mecca by using the money earned from the sales of Tati Skincare products that damaged the users’ skin

*All Tati Skincare products are toxic

*The plaintiff’s pictures were also spread on social media and is linked to writing that contains defamation articles.

Mr. Md Faiez Md Suhaimi in his statement also stressed that not all Tati Skincare products were included in the Ministry of Health Malaysia (MOH) list as a product that contains harmful substances and netizens and users should not stereotyped and blindly deliver judgement.

According to one of the co-founders of Tati Skincare, Pn. Norasyikin Muhamad, the purpose of the press conference was also to explain the slander related to Tati Skincare’s products in social media that affected the brand as well as eroding the consumer’s trust and she hoped hoped that consumers would be more confident in using Tati Skincare products hereafter.

At the press conference, Pn. Norasyikin Muhammad and other founders also expressed their appreciation and gratitude for the decision made by the Kota Bharu High Court. She also hoped that this decision will help the consumers to regain trust in their brand and Tati Skincare’s management provides a channel for users to channel any questions or inquiries on their website and on the social media platforms eg: Facebook and Instagram.

Anyway, for what it’s worth, this case has been an interesting eye-opener and I’m really glad that the case has finally been put to rest and we are now enlightened of the real situation.

As a writer, blogger and a beauty product reviewer, I have always been careful when it comes to reviewing and writing beauty products. In my humble opinion, we bloggers plays an important role in helping the consumers decide on what they’ll be using, and therefore, the reviews must be really honest and not contain any forms of personal attacks. I usually will write on whether I like the product or not and let my readers decide on their own whether the products in question is suitable for them or not instead of forcing them to think certain products is good or bad. Let’s face the reality. Every individual have different needs and what’s suitable for one person might not be suitable for others and it’s really unfair to generalize and assume things that might not be true.