Are you a big fan of lingerie? Well, I hope you do, cuz this post will be just about them.

A few weeks back, I was invited by Wacoal Malaysia to witness the launching of their new line of bra and panties, known as b.tempt’d. When I received the invitation, I had no idea why the spelling is as such. I did not even know how to pronounce the word, but once I was at the event venue, I immediately knew why it was deliberately branded that way.

Pronounced as ‘Be Tempted’, the new line of bra and panties are targeted to young women (who are probably prone to making misspellings on their smart-phones while messaging and Facebook-ing) who are looking for fresh, bold and vibrant undergarment.

Wacoal Malaysia proudly presented the fashionable b.tempt’d lingerie line at Isetan KLCC on 31 May, 2013.

The new line comes in vibrant, summery colour.

See? Here’s my favourite colour for lingerie…red. As in Superman brief’s red! 😛

Unlike their Salute line, which I definitely preferred more  to the new b.temp’d line, (I blogged about it last year. Check it our HERE), the b.tempt’d line of Wacoal lingerie does not comes with romantic  and sexy European laces. It is completely plain and sporty. Designed not exactly for seduction, but for wearer’s comfort and vibrancy.

This could pass as a part of sport’s or summer underwear, can’t it? I could easily mistook this for a bikini from afar. (Imagine Baywatch, folks):D

Not tempted to buy? That’s fine. Here’s the picture of the model wearing the red push up bra to tempt you to get a pair of two for yourself or for your lady-love. Wacoal b.tempt’d is now available at Wacoal Young counters at Isetan KLCC and Isetan 1 Utama. For more information, you may check out their website HERE.